Melanie C Donates Sporty Tracksuits For Uber’s Red Cross Clothing Drive

“Melanie C’s tracksuits are some of the most recognisable looks in pop culture, so seeing her hand them over gives people permission to go through their own wardrobes and part with the good stuff.”

Poem led strategy, creative, earned publicity and influencer, with EssenceMediaCom on paid media, History Will Be Kind on corporate publicity in Australia and Acumen in New Zealand. Melanie C donates five pieces, including three tracksuits, a sequin suit and a little black Gucci dress. On Saturday 17 October 2026, people in six Australian and three New Zealand cities can book a free Uber courier to send quality pre-loved clothing to Red Cross Shops. Last year’s drive collected almost 125,000kg in Australia and 64,000kg in New Zealand.